Last week we were back at the UK’s flagship Niketown store on Londons Oxford Street. The live event featured legendary skateboarder and four time gold medal winner Paul Rodriguez. Marking the launch of the Nike SB Paul Rodriguez “Ten” signature shoe. Quite a feat, only ever matched by the likes of Kobe Bryant and Michael Jordan.
Working overnight to transform the stores second floor into a gentlemen’s club themed set. globalhire provided all audio visual services for the event. Later the same week we again worked with the Urb-Orbis and Nike SB production teams to transform an empty warehouse space in London’s Brick Lane into a fully fledged pop-up skatepark for one day only. This also gave hundreds of visitors the chance to see P-Rod in action with globalhire providing all audio visual services, PA system and DJ equipment.